The pharmaceutical sector – containing costs and ensuring fair access
Newsletter 2008-4
Publication date : 2009-01-17
Pharmaceuticals represent a booming market with
expenditure rising rapidly in most Member States. But the market is also
atypical and very imperfect as, generally, consumers are neither the ones
taking the decisions on whether to use a drug – mainly because they do not have
the necessary knowledge and information – nor the ones bearing the costs.
What’s more, exclusive property rights aimed at stimulating innovation in
pharmaceutical companies can hinder competition, pushing up costs. In order to overcome these market inefficiencies and
ensure that quality pharmaceuticals remain universally accessible at a
reasonable price, most governments have put strict regulations in place. The German Peer Review, held on 30th June and 1st July 2008, looked into how price negotiations and tendering procedures
between health insurers and pharmaceutical companies, as well as risk-sharing
agreements between pharmaceutical companies and health care providers, and
pre-accords on budgets for the treatment of illnesses, can contribute to the
policy objectives of cost containment, access to medicines and reward for
innovation. Countries with limited health care budgets are under
increasing pressure as globalisation of the pharmaceutical market and
intellectual property rights cause prices to converge upwards, especially for
new drugs. From the experiences presented, it emerged that
governments would do well to shift away from obsolete cost containment
practices still in use, such as price controls, and move towards demand
management policies, focusing primarily on doctors and pharmacists. Price negotiations between health insurers and
pharmaceutical companies and, particularly rebate contracts, offer major
potential savings. But it remains uncertain whether such contracts comply with
EU public procurement laws and some have already been challenged in the courts. Risk-sharing deals covering new and often expensive
drugs, for which healthcare outcomes are uncertain, can also contribute to cost
containment while improving access and stimulating innovation. Agreements about
paybacks and price-volume deals can also be helpful in limiting budgets. However, such schemes are not automatically
transferable from one country to another, due to different health care systems
and market situations. The review nevertheless
emphasised that industry and other stakeholders, such as the insurers,
consumers and doctors’ associations, should all be involved in the discussion
on cost containment solutions. It also underscored governments’ role in
boosting competition by promoting transparency on pharmaceutical markets,
especially as regards information on product efficacy and safety, prices paid
by consumers and insurers, price-setting, reimbursements and other regulatory
mechanisms. Lessons learned


